The Internet is a near-essential tool for anyone with an agenda to publicise. It facilites the signing of petitions, allows easy access to information and enables campaigners and advertisers to post their ideas, instantly, into the inboxes of thousands of users with nothing but a single click.
Now it seems that nothing but a single click is all that you need to do to pledge your support for a stronger government policy on climate change. You can even upload a video with your say. If you want to, you can write your own message, type in your address and your views will be sent directly to your local MP. Go to The Big Ask to find out more and join up.
In 2005, The Big Ask enabled 130,000 people to contact MPs using a fixed letter template, forcing the government to introduce a climate change bill. You can help do the same again and join the 172,000 people who have already signed, here.
I hope online "marches" don't become a substitute for real-life demonstrations, though. Contrary to what the sofa activists among us think, there's nothing quite like traipsing through the soggy streets of London with a placard/on stilts/wearing a hideous George W. Bush mask, accompanied by ten thousand other protestors like you, all marching and chanting in unison. It's noisy, crowded, tiring, chaotic, but the atmosphere is electric.
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